I own your entire
search presence.
I'm Matt. One expert accountable for organic, paid, local, and AI search. I audit what's there, build the plan, do the work, and measure it in revenue.
Matt Edens
Founder & Operator · Boise, ID
No account managersYou work with me directly.
One system, three fronts
Search only pays off when the pieces work together. A great site that isn't optimized is invisible. Ads pointed at a weak page burn spend. I run all of it as one system.
Organic, Local & AI Search
Demand capture across Google, Maps, and AI answers, in every market and service line you operate. Visibility where buyers actually decide.
Learn moreWebsites that convert
The conversion foundation every channel lands on. A great site that isn't optimized for search is invisible, so I build both into one.
Learn morePaid search, run right
Spend that lands on pages built to convert it, run by the same person who runs the site and the SEO, and measured in return.
Learn moreEvery engagement starts with an audit of your whole search presence, so the plan matches reality. See how engagements work
What changes when one person owns the outcome
One person to call about anything search, instead of vendor ping-pong
Revenue you can trace to the work, not reports you have to decode
No more four vendors each owning a piece while nobody owns the outcome
Spend that lands on pages built to convert it
Not another agency.
An operator.
Agencies sell services à la carte. I take ownership of a business outcome and execute against it: one cohesive system instead of four disconnected line items.
“My business only grows when yours does. That keeps my incentives exactly where they should be.”
— Matt Edens
Measured in revenue
The scoreboard is revenue and return on spend. Not impressions, not rankings.
I've done every job in this field
Specialist, manager, director, executive. Web development, SEO, and paid media. I know how the pieces affect each other.
You work with me
No account managers, no hand-offs. If your internal team runs some of the tools, the accountability is still mine.
Transparent by default
You always know what I did and what it produced.
One owner. Start here.
A straight conversation about your business. No pitch, no pressure. If it makes sense to work together, the engagement starts with a full audit of your search presence.
You'll know exactly what's needed and what's recommended before anything gets built or bought.